Consumer Intelligence

Make intelligent business decisions with Dattel

Understand consumers holistically

We collect longitudinal data from vetted respondents and through omnichannel data capture so that you can have a more complete and trustworthy understanding of your consumer upon which to build your strategy

Get actionable insights

Easily explore and visualise rich data on our platform to identify new angles to market to your consumers and spot new opportunities in their consumption behaviours you can capitalise on

Find untapped segments

Compare data captured from different channels and verticals to discover previously unidentified potential customers from parallel industries and markets

How Dattel suits you

See the different ways Dattel gives you the visibility and data you need to spot trends, grow your business and innovate your product.

Business Owners & C-Suites

Gain insights and build high-level business strategies for sustainable profit, growth and expansion.

Consumer Insight & Market Researchers

Conduct research with rich ASEAN data to yield insights that drive data-informed strategies and product innovation.

Advertisers & Strategic Planners

Identify opportunities in the consumer’s day-to-day to create ads that are fresh and creative that drive brand engagement.

Marketers & Brand Managers

Define high level marketing strategies across the customer’s journey to create compelling value propositions, grow the brand and maximise ROI.

What our partners say

Shubhabrata Sarkar
President Director
Dentsu Indonesia
Maureen Tan Andersen
Chief Executive Officer, Thailand
Wunderman Thompson
Prasit Kunanuphanchai
Head of Brand and Digital Planning
BBDO Bangkok
Johnson Tan
Managing Director
Pinnacle Analytics

Data is a passive whisper from the past, however recent. It is intelligent, the incisive analysis that unearths the story lurking beneath. We work with Dattel to give data that voice, that emotion, a future, all of which the cross-vertical tabs promise to throw up vividly. It will change how marketers ought to view consumer choice dynamics: honestly.

Shubhabrata Sarkar President Director, Dentsu Indonesia

As we all know, Data is the new Oil. With a company like Dattel, organisations are now able to access a wealth of valuable data that can help to better define and refine into valuable insights that in turn, drives better creativity and growth for clients.

Maureen Tan Andersen Chief Executive Officer, Thailand

The UI of Voyager is one of the most super user-friendly platforms. It’s very well designed to present data in a simplified way.

Prasit Kunanuphanchai Head of Brand and Digital Planning

Dattel’s innovation in data acquisition has indeed showcased a new frontier in the data science industry.

Johnson Tan Managing Director

Ready to explore our products?

We have 3 products that meet your specific business needs.

Access and analyse real and up to date consumers data

Voyager has rich consumer data that is collected from verified ASEAN respondents almost twice as often as the industry standard. This means you have access to the most current and authentic consumer data available on demand. With our intuitive platform, investigate and visualise data to gain a new understanding of who your customers are, what they do and why they do.

Real and up-to-date ASEAN statistics and datasets
Longitudinal consumer data for better understanding of consumer behaviours and trends
Stackable data across 10 verticals, dimensions and typologies
Intuitive and interactive platform to explore and visualise data

Learn More

Capture consumer data that matters to you

Get specific and trustworthy data you need for your campaign on our system with transparent real-time updates.

Monitor data capture in real-time from your project dashboard
Zero data falsification guarantee
Omnichannel data capture for rich insights
Fast turnaround with data delivered within 7 working days from commencement

Learn More

Professional data analytics and insights support

Get dedicated support to optimise your Voyager subscription. In addition to helping you plan your research and produce custom data analysis and reports, we partner with likeminded businesses who want to innovate in their industries and will capture data to help you validate hypotheses for your proof-of-concept projects.

Optimised data subscription
Customised analysis and reports
Designed consumer research
Partnership and proof of concept collaboration
Industry networking and thought leadership events

Learn More