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Your centre for research, insights and thought leadership that helps you understand ASEAN markets and the Consumer Intelligence industry
Dattel Shares Holistic Consumer Persona Framework
As business entities are more data-aware, the importance of getting the right interpretation to get actionable insights can no longer […]
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Consumer Intelligence
Understanding IDEAHACK by Dattel – What is Consumer Intelligence?
Some might be wondering, why did Dattel launch IDEAHACK in the first place? How does one idea make a big […]
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Dattel drives innovation in consumer intelligence with launch of inaugural IDEAHACK global challenge
First ever global consumer intelligence challenge initiative seeks new perspectives and aims to discover innovations in consumer analysis Kuala Lumpur, […]
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Consumer Intelligence
Introducing IDEAHACK by Dattel – Global Consumer Intelligence Challenge
CEO of #Dattel, Ashran Dato Ghazi explains about the launch of inaugural global consumer intelligence challenge #IDEAHACKbyDattel today – the […]
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Dattel CEO, Ashran Dato’ Ghazi, Shares Why Being Data Aware is Critical for Businesses’ Digital Transformation
By being data aware, decision makers will not be overwhelmed by the prospects of digital transformation 23 July 2019, Petaling […]
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People & Culture
Who is the ASEAN Consumer?
Southeast Asian consumers represent a rapidly growing segment of the World’s population; recent World Bank estimates put the total population […]
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